{"id":4691,"date":"2026-05-12T23:19:36","date_gmt":"2026-05-12T14:19:36","guid":{"rendered":"https:\/\/jinrai.co.jp\/?p=4691"},"modified":"2026-05-13T11:38:08","modified_gmt":"2026-05-13T02:38:08","slug":"customer-success-marketing-ltv-maximization","status":"publish","type":"post","link":"https:\/\/jinrai.co.jp\/en\/blog\/2026\/05\/12\/customer-success-marketing-ltv-maximization\/","title":{"rendered":"\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u00d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0|LTV\u6700\u5927\u5316"},"content":{"rendered":"<div class=\"geo-answer-capsule\" style=\"background:#F6F1EA;border-left:4px solid #9A7C2E;padding:16px 20px;margin:0 0 24px;border-radius:4px;\">\n<p style=\"margin:0;font-size:0.95em;line-height:1.7;\"><strong>\u7d50\u8ad6:<\/strong> \u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u00d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9023\u643a\u306f\u3001LTV(\u9867\u5ba2\u751f\u6daf\u4fa1\u5024)\u6700\u5927\u5316\u3092\u76ee\u7684\u3068\u3057\u305f2026\u5e74BtoB\u306e\u4e2d\u6838\u6226\u7565\u3067\u3059\u3002SaaS\u306e\u666e\u53ca\u3067\u300c\u7372\u5f97\u3088\u308a\u7d99\u7d9a\u300d\u304c\u53ce\u76ca\u306e\u672c\u8cea\u3068\u306a\u308a\u3001Salesforce\u306f\u6708\u6b21\u89e3\u7d04\u73878%\u304b\u3089CS\u3092\u767a\u60f3\u3001Sansan\u306fCS\u90e8\u9580\u8a2d\u7f6e\u3067\u89e3\u7d04\u73870.44%(2023\u5e745\u6708)\u3092\u9054\u6210\u3057\u307e\u3057\u305f\u3002\u672c\u8a18\u4e8b\u3067\u306fCS\u306e\u5b9a\u7fa9\u30fb3\u968e\u5c64\u6226\u7565\u30fbLTV\u8a08\u7b97\u5f0f\u30fb\u30de\u30fc\u30b1\u9023\u643a\u65bd\u7b56\u3092\u4f53\u7cfb\u7684\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<\/div>\n<p>\u300c\u65b0\u898f\u30ea\u30fc\u30c9\u7372\u5f97\u306f\u9806\u8abf\u306a\u306e\u306b\u3001\u65e2\u5b58\u9867\u5ba2\u306e\u89e3\u7d04\u304c\u6b62\u307e\u3089\u306a\u3044\u300d\u300c\u55b6\u696d\u306f\u53d7\u6ce8\u304c\u30b4\u30fc\u30eb\u3060\u304c\u3001\u5951\u7d04\u5f8c\u306e\u6d3b\u7528\u652f\u63f4\u304c\u624b\u8584\u300d\u300cLTV\u6700\u5927\u5316\u304c\u7d4c\u55b6\u8ab2\u984c\u306a\u306e\u306b\u3001\u30de\u30fc\u30b1\u65bd\u7b56\u306f\u65b0\u898f\u7372\u5f97\u504f\u91cd\u300d\u2014\u2014\u591a\u304f\u306eBtoB\u4f01\u696d\u304c\u62b1\u3048\u308b\u8ab2\u984c\u3067\u3059\u3002\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578b\u30d3\u30b8\u30cd\u30b9\u304c\u4e3b\u6d41\u306b\u306a\u3063\u305f2026\u5e74\u3001\u52dd\u6557\u3092\u5206\u3051\u308b\u306e\u306f<strong>\u300c\u9867\u5ba2\u3068\u306e\u9577\u671f\u95a2\u4fc2\u69cb\u7bc9\u300d\u3068\u300cLTV\u6700\u5927\u5316\u300d<\/strong>\u3002\u305d\u306e\u4e2d\u6838\u3068\u306a\u308b\u7d44\u7e54\u6a5f\u80fd\u304c<strong>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9(CS)<\/strong>\u3067\u3042\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3068\u306e\u9023\u643a\u304c\u4e8b\u696d\u6210\u9577\u306e\u9375\u3092\u63e1\u308a\u307e\u3059\u3002<\/p>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306e\u5b9a\u7fa9\u30fb\u6b74\u53f2\u7684\u80cc\u666f\u30fb3\u968e\u5c64\u6226\u7565(\u30cf\u30a4\u30bf\u30c3\u30c1\u30fb\u30ed\u30fc\u30bf\u30c3\u30c1\u30fb\u30c6\u30c3\u30af\u30bf\u30c3\u30c1)\u30fbLTV\u8a08\u7b97\u5f0f\u30fb\u4e3b\u8981KPI\u30fb\u6210\u529f\u4e8b\u4f8b\u30fb\u30de\u30fc\u30b1\u9023\u643a\u65bd\u7b56\u307e\u3067\u3092\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u30fb\u7d4c\u55b6\u5c64\u5411\u3051\u306b\u4f53\u7cfb\u7684\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002BtoB\u30de\u30fc\u30b1\u30c8\u30ec\u30f3\u30c9\u5168\u4f53\u306f <a href=\"https:\/\/jinrai.co.jp\/?p=4673\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b02026|10\u5927\u30c8\u30ec\u30f3\u30c9\u5b8c\u5168\u30ac\u30a4\u30c9<\/a> \u3082\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<style>.jinrai-table{width:100%;border-collapse:collapse;margin:20px 0;font-family:\"Yu Gothic Medium\",\"Noto Sans JP\",sans-serif;font-size:0.95em;}.jinrai-table thead{background:#1A1A1A;color:#F6F1EA;}.jinrai-table thead th{padding:12px 16px;text-align:left;font-weight:600;letter-spacing:0.05em;border:1px solid #1A1A1A;}.jinrai-table tbody td{padding:12px 16px;border:1px solid #D4C8B4;background:#FFFFFF;line-height:1.7;vertical-align:top;}.jinrai-table tbody tr:nth-child(even) td{background:#F6F1EA;}.jinrai-table .num{font-family:\"Calibri\",\"Yu Gothic Medium\",sans-serif;color:#9A7C2E;font-weight:700;text-align:center;width:50px;}@media(max-width:600px){.jinrai-table{font-size:0.85em;}.jinrai-table thead th,.jinrai-table tbody td{padding:8px 10px;}}<\/style>\n<h2>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u3068\u306f|\u5b9a\u7fa9\u3068\u6b74\u53f2<\/h2>\n<h3>\u5b9a\u7fa9<\/h3>\n<p><strong>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9(Customer Success:CS)<\/strong>\u306f\u3001\u305d\u306e\u540d\u306e\u901a\u308a\u300c\u9867\u5ba2\u306e\u6210\u529f\u300d\u3092\u5b9f\u73fe\u3059\u308b\u696d\u52d9\u9818\u57df\u3067\u3059\u3002\u53d7\u6ce8\u5f8c\u306e\u9867\u5ba2\u306b\u5bfe\u3057\u3066<strong>\u80fd\u52d5\u7684\u30fb\u4f34\u8d70\u7684\u306b\u652f\u63f4\u3092\u63d0\u4f9b<\/strong>\u3057\u3001\u30b5\u30fc\u30d3\u30b9\u306e\u5b9a\u7740\u30fb\u6d3b\u7528\u62e1\u5927\u30fb\u7d99\u7d9a\u5229\u7528\u3092\u4fc3\u9032\u3059\u308b\u3053\u3068\u3067\u3001<strong>LTV(\u9867\u5ba2\u751f\u6daf\u4fa1\u5024)\u6700\u5927\u5316<\/strong>\u3092\u76ee\u6307\u3057\u307e\u3059\u3002<\/p>\n<h3>\u6b74\u53f2\u7684\u80cc\u666f|Salesforce\u304b\u3089\u59cb\u307e\u3063\u305fCS<\/h3>\n<p>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306e\u6982\u5ff5\u306f<strong>\u7c73Salesforce<\/strong>\u304b\u3089\u4e16\u754c\u306b\u5e83\u304c\u308a\u307e\u3057\u305f\u3002\u540c\u793e\u306fBtoB\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30e2\u30c7\u30eb\u3092\u4e16\u754c\u306b\u666e\u53ca\u3055\u305b\u305f\u4f01\u696d\u3067\u3059\u304c\u3001\u5f53\u521d\u306f\u4f4e\u4fa1\u683c\u3086\u3048\u306b\u89e3\u7d04\u3082\u591a\u304f\u3001<strong>\u6708\u6b21\u30678%\u3068\u3044\u3046\u9ad8\u3044\u89e3\u7d04\u7387<\/strong>\u306b\u60a9\u3093\u3067\u3044\u307e\u3057\u305f\u3002\u3053\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u3001\u300c\u30b5\u30fc\u30d3\u30b9\u306e\u7d99\u7d9a\u5229\u7528\u306b\u3088\u3063\u3066\u9867\u5ba2\u306e\u30d3\u30b8\u30cd\u30b9\u306b\u6210\u529f\u3092\u3082\u305f\u3089\u3059\u300d\u3068\u3044\u3046CS\u306e\u767a\u60f3\u304c\u751f\u307e\u308c\u3001LTV\u6700\u5927\u5316\u3078\u306e\u6226\u7565\u30b7\u30d5\u30c8\u304c\u8d77\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u6210\u529f\u304c<strong>\u300cThe Model\u300d<\/strong>(\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306b\u6cbf\u3063\u305f\u55b6\u696d\u6d3b\u52d5\u306e\u5206\u696d\u30fb\u5c02\u9580\u5316)\u3092\u5e02\u5834\u306b\u77e5\u3089\u3057\u3081\u3001\u65e2\u5b58\u9867\u5ba2\u3078\u306e\u5bfe\u5fdc\u3092\u300c\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u300d\u3068\u5b9a\u7fa9\u3059\u308b\u6d41\u308c\u3092\u751f\u307f\u51fa\u3057\u307e\u3057\u305f\u3002<\/p>\n<h3>\u65e5\u672c\u3067\u306e\u5e83\u304c\u308a|Sansan\u306e\u5148\u99c6\u7684\u4e8b\u4f8b<\/h3>\n<p>\u65e5\u672c\u3067\u306f<strong>Sansan\u682a\u5f0f\u4f1a\u793e\u304c2012\u5e74\u306b\u65e5\u672c\u4f01\u696d\u3067\u521d\u306eCS\u90e8\u9580\u3092\u8a2d\u7f6e<\/strong>\u3057\u3001\u696d\u754c\u3092\u30ea\u30fc\u30c9\u3057\u307e\u3057\u305f\u3002\u540c\u793e\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u30d7\u30e9\u30f3\u3067\u306f\u3001\u9867\u5ba2\u304c\u652f\u63f4\u5185\u5bb9\u306b\u3088\u3063\u30663\u3064\u306e\u30d7\u30e9\u30f3\u3092\u9078\u629e\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3092\u69cb\u7bc9\u3057\u3001\u30b5\u30fc\u30d3\u30b9\u5c0e\u5165\u652f\u63f4(\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0)\u306b\u6ce8\u529b\u3002\u7d50\u679c\u3068\u3057\u3066\u3001<strong>2023\u5e745\u6708\u6642\u70b9\u306e\u89e3\u7d04\u7387\u306f0.44%<\/strong>\u3068\u3044\u3046\u3001SaaS\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u4e16\u754c\u7684\u306b\u3082\u6975\u3081\u3066\u4f4e\u3044\u6570\u5024\u3092\u7dad\u6301\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>\u306a\u305cCS\u00d7\u30de\u30fc\u30b1\u9023\u643a\u304c2026\u5e74\u306e\u4e2d\u6838\u306a\u306e\u304b<\/h2>\n<h3>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578b\u30d3\u30b8\u30cd\u30b9\u306e\u62e1\u5927<\/h3>\n<p>\u5f93\u6765\u306e\u8cb7\u3044\u5207\u308a\u578b\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3001\u9867\u5ba2\u304c\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u6642\u70b9\u3067LTV\u306f\u6700\u5927\u5316\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u305d\u306e\u305f\u3081\u65b0\u898f\u7372\u5f97\u304c\u6700\u91cd\u8981\u3067\u3057\u305f\u3002\u4e00\u65b9<strong>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578b\u3067\u306f\u3001\u5951\u7d04\u6642\u70b9\u306eLTV\u306f\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8(CAC)\u3092\u4e0a\u56de\u308a\u307e\u305b\u3093<\/strong>\u3002\u9867\u5ba2\u306b\u7d99\u7d9a\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3067\u521d\u3081\u3066\u4f01\u696d\u306b\u5229\u76ca\u3092\u3082\u305f\u3089\u3059\u69cb\u9020\u3067\u3059\u3002<\/p>\n<table class=\"jinrai-table\">\n<thead>\n<tr>\n<th>\u9805\u76ee<\/th>\n<th>\u5f93\u6765\u306e\u8cb7\u3044\u5207\u308a\u578b<\/th>\n<th>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u53ce\u76ca\u30bf\u30a4\u30df\u30f3\u30b0<\/strong><\/td>\n<td>\u8cfc\u5165\u6642\u306b\u6700\u5927\u5316<\/td>\n<td>\u7d99\u7d9a\u671f\u9593\u3067\u7a4d\u307f\u4e0a\u304c\u308b<\/td>\n<\/tr>\n<tr>\n<td><strong>\u91cd\u8996\u3059\u308b\u6307\u6a19<\/strong><\/td>\n<td>\u65b0\u898f\u53d7\u6ce8\u6570<\/td>\n<td>LTV\u30fb\u89e3\u7d04\u7387\u30fb\u7d99\u7d9a\u7387<\/td>\n<\/tr>\n<tr>\n<td><strong>\u4e3b\u5c0e\u90e8\u9580<\/strong><\/td>\n<td>\u55b6\u696d<\/td>\n<td>\u55b6\u696d+CS+\u30de\u30fc\u30b1<\/td>\n<\/tr>\n<tr>\n<td><strong>\u9867\u5ba2\u3068\u306e\u95a2\u4fc2<\/strong><\/td>\n<td>\u53d7\u6ce8\u3067\u5b8c\u4e86<\/td>\n<td>\u53d7\u6ce8\u306f\u59cb\u307e\u308a<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>\u65b0\u898f\u7372\u5f97\u30b3\u30b9\u30c8\u9ad8\u9a30\u3068\u65e2\u5b58\u9867\u5ba2\u306e\u91cd\u8981\u6027<\/h3>\n<p>\u5e83\u544a\u8cbb\u9ad8\u9a30\u30fb\u7af6\u4e89\u6fc0\u5316\u3067\u3001\u65b0\u898f\u7372\u5f97\u30b3\u30b9\u30c8(CAC)\u306f\u4e0a\u6607\u3092\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002\u65e2\u5b58\u9867\u5ba2\u306e\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u30fb\u7d39\u4ecb\u304c\u3001\u53ce\u76ca\u62e1\u5927\u306e\u6700\u5927\u6e90\u6cc9\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u304cCS\u00d7\u30de\u30fc\u30b1\u9023\u643a\u304c\u7d4c\u55b6\u8ab2\u984c\u3068\u306a\u3063\u3066\u3044\u308b\u672c\u8cea\u7684\u306a\u7406\u7531\u3067\u3059\u3002<\/p>\n<h2>LTV(\u9867\u5ba2\u751f\u6daf\u4fa1\u5024)\u306e\u8a08\u7b97\u5f0f<\/h2>\n<h3>\u57fa\u672c\u5f0f<\/h3>\n<p>\u696d\u754c\u8cc7\u6599\u3067\u6a19\u6e96\u7684\u306b\u7528\u3044\u3089\u308c\u3066\u3044\u308bLTV\u306e\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u3067\u3059\u3002<\/p>\n<table class=\"jinrai-table\">\n<thead>\n<tr>\n<th>\u8a08\u7b97\u5f0f<\/th>\n<th>\u8aac\u660e<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>LTV = \u5e73\u5747\u8cfc\u5165\u5358\u4fa1 \u00d7 \u53ce\u76ca\u7387 \u00d7 \u8cfc\u8cb7\u983b\u5ea6 \u00d7 \u7d99\u7d9a\u671f\u9593<\/strong><\/td>\n<td>\u57fa\u672c\u5f0f(\u30b3\u30b9\u30c8\u7121\u8996)<\/td>\n<\/tr>\n<tr>\n<td><strong>LTV = (\u4e0a\u8a18) &#8211; (\u65b0\u898f\u7372\u5f97\u30b3\u30b9\u30c8 + \u65e2\u5b58\u7dad\u6301\u30b3\u30b9\u30c8)<\/strong><\/td>\n<td>\u3088\u308a\u73fe\u5b9f\u7684\u306a\u5f0f<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>\u8a08\u7b97\u4f8b<\/h3>\n<p>\u9867\u5ba2\u306e\u5e73\u5747\u8cfc\u5165\u5358\u4fa130\u4e07\u5186\u3001\u53ce\u76ca\u738750%\u3001\u8cfc\u8cb7\u983b\u5ea61\u30f6\u67081\u56de(\u5e7412\u56de)\u3001\u7d99\u7d9a\u671f\u95933\u5e74\u306e\u5834\u5408:<\/p>\n<p>LTV = 30\u4e07\u5186 \u00d7 50% \u00d7 12\u56de \u00d7 3\u5e74 = <strong>540\u4e07\u5186<\/strong><\/p>\n<p>\u65b0\u898f\u7372\u5f97\u30b3\u30b9\u30c8200\u4e07\u5186\u3001\u65e2\u5b58\u7dad\u6301\u30b3\u30b9\u30c840\u4e07\u5186\/\u5e74\u306e\u5834\u5408:<\/p>\n<p>LTV = 540\u4e07\u5186 &#8211; (200\u4e07\u5186 + 40\u4e07\u5186\u00d73\u5e74) = <strong>220\u4e07\u5186<\/strong><\/p>\n<h3>SaaS\u5411\u3051\u306eUnit Economics<\/h3>\n<p>SaaS\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3001<strong>Unit Economics = LTV \/ CAC(\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8)<\/strong>\u304c\u7d4c\u55b6\u6307\u6a19\u3068\u3057\u3066\u91cd\u8996\u3055\u308c\u307e\u3059\u3002\u696d\u754c\u3067\u306f\u300c<strong>Unit Economics\u304c3\u301c5\u4ee5\u4e0a<\/strong>\u306b\u53ce\u307e\u308b\u6c34\u6e96\u304c\u5065\u5168\u306aSaaS\u7d4c\u55b6\u300d\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<table class=\"jinrai-table\">\n<thead>\n<tr>\n<th>\u6307\u6a19<\/th>\n<th>\u610f\u5473<\/th>\n<th>\u5206\u89e3<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>LTV<\/strong><\/td>\n<td>\u9867\u5ba2\u751f\u6daf\u4fa1\u5024<\/td>\n<td>ARPA \u00d7 \u7d99\u7d9a\u671f\u9593(=1\/Churn Rate)<\/td>\n<\/tr>\n<tr>\n<td><strong>ARPA<\/strong><\/td>\n<td>1\u30a2\u30ab\u30a6\u30f3\u30c8\u5e73\u5747\u58f2\u4e0a<\/td>\n<td>MRR \u00f7 \u9867\u5ba2\u6570<\/td>\n<\/tr>\n<tr>\n<td><strong>Churn Rate<\/strong><\/td>\n<td>\u89e3\u7d04\u7387<\/td>\n<td>\u89e3\u7d04\u6570 \u00f7 \u65e2\u5b58\u9867\u5ba2\u6570<\/td>\n<\/tr>\n<tr>\n<td><strong>CAC<\/strong><\/td>\n<td>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8<\/td>\n<td>\u30de\u30fc\u30b1+\u55b6\u696d\u30b3\u30b9\u30c8 \u00f7 \u65b0\u898f\u7372\u5f97\u6570<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>3\u968e\u5c64\u6226\u7565|\u30cf\u30a4\u30bf\u30c3\u30c1\u30fb\u30ed\u30fc\u30bf\u30c3\u30c1\u30fb\u30c6\u30c3\u30af\u30bf\u30c3\u30c1<\/h2>\n<p>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306e\u4e2d\u6838\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304c\u3001\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u5225\u306e<strong>3\u968e\u5c64\u6226\u7565<\/strong>\u3067\u3059\u3002LTV\u898b\u8fbc\u307f\u3068\u9867\u5ba2\u898f\u6a21\u306b\u5fdc\u3058\u3066\u3001\u30ea\u30bd\u30fc\u30b9\u914d\u5206\u3092\u6700\u9069\u5316\u3057\u307e\u3059\u3002<\/p>\n<table class=\"jinrai-table\">\n<thead>\n<tr>\n<th>\u968e\u5c64<\/th>\n<th>\u5bfe\u8c61\u9867\u5ba2<\/th>\n<th>\u652f\u63f4\u5185\u5bb9<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u30cf\u30a4\u30bf\u30c3\u30c1<\/strong><\/td>\n<td>\u9ad8LTV\u898b\u8fbc\u307f\u30fb\u5927\u53e3\u9867\u5ba2(\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba)<\/td>\n<td>1\u5bfe1\u306e\u500b\u5225\u5bfe\u5fdc\u3001\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u5fb9\u5e95\u3001\u5c02\u4efbCSM\u914d\u7f6e<\/td>\n<\/tr>\n<tr>\n<td><strong>\u30ed\u30fc\u30bf\u30c3\u30c1<\/strong><\/td>\n<td>\u30cf\u30a4\u30bf\u30c3\u30c1\u306b\u52a3\u308bLTV\u30fb\u4e2d\u5c0f\u4f01\u696d<\/td>\n<td>1\u5bfe1+1\u5bfeN\u306e\u6df7\u5408\u3001\u30e1\u30eb\u30de\u30ac\u30fb\u30a4\u30d9\u30f3\u30c8\u30fb\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u904b\u55b6<\/td>\n<\/tr>\n<tr>\n<td><strong>\u30c6\u30c3\u30af\u30bf\u30c3\u30c1<\/strong><\/td>\n<td>\u5e83\u7bc4\u56f2\u30fb\u5229\u7528\u983b\u5ea6\u5411\u4e0a\u304c\u76ee\u7684\u306e\u9867\u5ba2<\/td>\n<td>\u30b3\u30f3\u30c6\u30f3\u30c4\u63d0\u4f9b\u30fb\u30aa\u30f3\u30e9\u30a4\u30f3\u30b5\u30dd\u30fc\u30c8\u30fb\u81ea\u52d5\u5316\u5bfe\u5fdc<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>\u30cf\u30a4\u30bf\u30c3\u30c1\u306e\u6ce8\u610f\u70b9<\/h3>\n<p>\u30cf\u30a4\u30bf\u30c3\u30c1\u306f\u6700\u5927\u9650\u306e\u652f\u63f4\u3092\u884c\u3044\u307e\u3059\u304c\u3001\u3059\u3079\u3066\u3092\u30cf\u30a4\u30bf\u30c3\u30c1\u306b\u3059\u308b\u3068<strong>\u30ea\u30bd\u30fc\u30b9\u304c\u7834\u7dbb<\/strong>\u3057\u307e\u3059\u3002\u4e00\u65b9\u3067\u3001\u9ad8LTV\u304c\u898b\u8fbc\u3081\u306a\u3044\u9867\u5ba2\u3067\u3082\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u652f\u63f4\u304c\u5fc5\u8981\u306a\u30b1\u30fc\u30b9\u3082\u3042\u308a\u3001\u753b\u4e00\u7684\u306a\u5207\u308a\u5206\u3051\u306f\u907f\u3051\u308b\u3079\u304d\u3067\u3059\u3002<\/p>\n<h2>\u4e3b\u8981KPI|\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306e\u6307\u6a19<\/h2>\n<table class=\"jinrai-table\">\n<thead>\n<tr>\n<th>\u6307\u6a19\u30ab\u30c6\u30b4\u30ea<\/th>\n<th>\u5177\u4f53\u7684\u306a\u6307\u6a19<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u89e3\u7d04\u30fb\u7d99\u7d9a<\/strong><\/td>\n<td>\u89e3\u7d04\u7387(Churn Rate) \/ \u7d99\u7d9a\u7387(Retention Rate) \/ NRR(Net Revenue Retention)<\/td>\n<\/tr>\n<tr>\n<td><strong>\u6d3b\u7528\u30fb\u5b9a\u7740<\/strong><\/td>\n<td>\u30a2\u30af\u30c6\u30a3\u30d6\u7387 \/ \u30ed\u30b0\u30a4\u30f3\u7387 \/ \u4e3b\u8981\u6a5f\u80fd\u5229\u7528\u7387 \/ \u30d8\u30eb\u30b9\u30b9\u30b3\u30a2<\/td>\n<\/tr>\n<tr>\n<td><strong>\u53ce\u76ca\u62e1\u5927<\/strong><\/td>\n<td>\u30a2\u30c3\u30d7\u30bb\u30eb\u7387 \/ \u30af\u30ed\u30b9\u30bb\u30eb\u7387 \/ \u62e1\u5f35\u53ce\u76ca<\/td>\n<\/tr>\n<tr>\n<td><strong>\u6e80\u8db3\u5ea6<\/strong><\/td>\n<td>NPS(Net Promoter Score) \/ CSAT(\u9867\u5ba2\u6e80\u8db3\u5ea6) \/ CES(\u9867\u5ba2\u52aa\u529b\u6307\u6a19)<\/td>\n<\/tr>\n<tr>\n<td><strong>\u30de\u30fc\u30b1\u8ca2\u732e<\/strong><\/td>\n<td>CSQL(CS\u751f\u6210\u30ea\u30fc\u30c9) \/ \u9867\u5ba2\u7d39\u4ecb\u6570 \/ \u4e8b\u4f8b\u63d0\u4f9b\u6570<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>\u89e3\u7d04\u7387\u304cCS\u306eKPI\u306b\u306a\u308b\u7406\u7531<\/h3>\n<p>\u696d\u754c\u3067\u306f<strong>\u300cCS\u306eKPI\u306f\u89e3\u7d04\u7387\u300d\u3068\u3059\u308b\u3053\u3068\u304c\u4e00\u822c\u7684<\/strong>\u3067\u3059\u3002LTV\u3092\u76f4\u63a5KPI\u306b\u3059\u308b\u3088\u308a\u3082\u3001\u89e3\u7d04\u7387\u306e\u65b9\u304c\u65e5\u5e38\u904b\u7528\u3067\u89b3\u6e2c\u3057\u3084\u3059\u304f\u3001\u6539\u5584\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u76f4\u7d50\u3059\u308b\u305f\u3081\u3067\u3059\u3002LTV\u306f\u7d4c\u55b6\u5c64\u304c\u898b\u308bKGI\u3001\u89e3\u7d04\u7387\u306fCS\u73fe\u5834\u306eKPI\u3068\u3044\u3046\u4f7f\u3044\u5206\u3051\u304c\u6a19\u6e96\u3067\u3059\u3002<\/p>\n<h2>\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2|\u89e3\u7d04\u4e88\u5146\u3092\u6349\u3048\u308b\u4ed5\u7d44\u307f<\/h2>\n<p><strong>\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2<\/strong>\u306f\u3001\u9867\u5ba2\u306e\u5229\u7528\u72b6\u6cc1(\u30a2\u30af\u30bb\u30b9\u6570\u30fb\u5229\u7528\u6a5f\u80fd\u30fb\u30a2\u30af\u30c6\u30a3\u30d6\u72b6\u6cc1)\u3092\u30c7\u30fc\u30bf\u5206\u6790\u3057\u3001\u89e3\u7d04\u30ea\u30b9\u30af\u3092\u6570\u5024\u5316\u3059\u308b\u4ed5\u7d44\u307f\u3067\u3059\u3002Salesforce\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u304c\u6d3b\u7528\u3059\u308b\u4ee3\u8868\u7684\u306a\u6307\u6a19\u306f\u4ee5\u4e0b\u3067\u3059\u3002<\/p>\n<ul>\n<li><strong>\u30ed\u30b0\u30a4\u30f3\u7387<\/strong>:\u5229\u7528\u7d99\u7d9a\u5ea6\u306e\u6700\u3082\u57fa\u672c\u7684\u306a\u30b7\u30b0\u30ca\u30eb<\/li>\n<li><strong>\u30c7\u30fc\u30bf\u5909\u66f4\u7387<\/strong>:\u80fd\u52d5\u7684\u6d3b\u7528\u306e\u6307\u6a19<\/li>\n<li><strong>\u30ec\u30dd\u30fc\u30c8\u53c2\u7167\u6570<\/strong>:\u4fa1\u5024\u4eab\u53d7\u306e\u6307\u6a19<\/li>\n<li><strong>\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u8a2d\u5b9a\u6570<\/strong>:\u6df1\u3044\u5b9a\u7740\u306e\u6307\u6a19<\/li>\n<\/ul>\n<p>\u3053\u308c\u3089\u306e\u6570\u5024\u304c\u4f4e\u3044\u9867\u5ba2\u306f\u3001\u30b5\u30fc\u30d3\u30b9\u306e\u6d3b\u7528\u304c\u4e0d\u5341\u5206\u3067<strong>\u300c\u3044\u305a\u308c\u5229\u7528\u3057\u306a\u304f\u306a\u308a\u89e3\u7d04\u306b\u7e4b\u304c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u300d<\/strong>\u3068\u5224\u65ad\u3055\u308c\u3001\u5148\u884c\u7684\u306a\u30d5\u30a9\u30ed\u30fc\u304c\u5b9f\u884c\u3055\u308c\u307e\u3059\u3002<\/p>\n<div class=\"cta-mid\" style=\"background:linear-gradient(135deg,#1A1A1A 0%,#2C2418 100%);color:#F6F1EA;padding:32px 28px;margin:32px 0;border-radius:6px;text-align:center;\">\n<p style=\"font-family:'Shippori Mincho','Noto Serif JP',serif;font-size:1.3em;margin:0 0 12px;color:#C49A6C;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u00d7\u30de\u30fc\u30b1\u9023\u643a\u306e\u3054\u76f8\u8ac7\u3092\u627f\u308a\u307e\u3059<\/p>\n<p style=\"margin:0 0 20px;font-size:0.95em;line-height:1.7;\">\u4ec1\u983c\u3067\u306f\u3001BtoB\u4f01\u696d\u306eCS\u6226\u7565\u7acb\u6848\u3001\u30cf\u30a4\u30bf\u30c3\u30c1\/\u30ed\u30fc\u30bf\u30c3\u30c1\/\u30c6\u30c3\u30af\u30bf\u30c3\u30c1\u8a2d\u8a08\u3001LTV\u6307\u6a19\u306e\u898b\u3048\u308b\u5316\u3001\u30de\u30fc\u30b1\u90e8\u9580\u3068\u306e\u9023\u643a\u4f53\u5236\u69cb\u7bc9\u3001CSQL\u751f\u6210\u306e\u4ed5\u7d44\u307f\u5316\u3092\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002\u300cLTV\u3092\u6700\u5927\u5316\u3057\u305f\u3044\u300d\u300c\u89e3\u7d04\u7387\u3092\u4e0b\u3052\u305f\u3044\u300d\u300c\u65e2\u5b58\u9867\u5ba2\u6d3b\u7528\u3092\u5f37\u5316\u3057\u305f\u3044\u300d\u3068\u3044\u3063\u305f\u3054\u76f8\u8ac7\u3092\u627f\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p style=\"margin:0;\"><a href=\"https:\/\/jinrai.co.jp\/contact\/\" style=\"display:inline-block;background:#C49A6C;color:#1A1A1A;padding:12px 32px;text-decoration:none;font-weight:bold;border-radius:4px;\">\u7121\u6599\u76f8\u8ac7\u306f\u3053\u3061\u3089<\/a><\/p>\n<\/div>\n<h2>CS \u00d7 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9023\u643a\u306e5\u3064\u306e\u65bd\u7b56<\/h2>\n<h3>\u65bd\u7b561|\u9867\u5ba2\u6210\u529f\u4e8b\u4f8b\u306e\u767a\u4fe1<\/h3>\n<p>CS\u304c\u652f\u63f4\u3057\u305f\u9867\u5ba2\u6210\u529f\u4e8b\u4f8b\u3092\u3001<strong>\u30de\u30fc\u30b1\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u8cc7\u7523<\/strong>\u3068\u3057\u3066\u767a\u4fe1\u3057\u307e\u3059\u3002\u4e8b\u4f8b\u306f\u65b0\u898f\u7372\u5f97\u306e\u6700\u3082\u5f37\u529b\u306a\u8a34\u6c42\u6750\u6599\u3067\u3042\u308a\u3001\u540c\u6642\u306b\u65e2\u5b58\u9867\u5ba2\u306e\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u5411\u4e0a\u306b\u3082\u7e4b\u304c\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u5c0e\u5165\u4e8b\u4f8b\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u8a18\u4e8b<\/li>\n<li>\u696d\u754c\u30fb\u898f\u6a21\u5225\u306e\u6210\u529f\u4e8b\u4f8b\u96c6<\/li>\n<li>\u6570\u5024\u3067\u8a9e\u308b\u6210\u679c\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3<\/li>\n<li>\u52d5\u753b\u4e8b\u4f8b(\u9867\u5ba2\u306e\u58f0)<\/li>\n<\/ul>\n<h3>\u65bd\u7b562|\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb<\/h3>\n<p>\u65e2\u5b58\u9867\u5ba2\u306e\u6d3b\u7528\u5ea6\u30fb\u6210\u719f\u5ea6\u306b\u5fdc\u3058\u3066\u3001<strong>\u8ffd\u52a0\u6a5f\u80fd\u30fb\u4e0a\u4f4d\u30d7\u30e9\u30f3\u30fb\u95a2\u9023\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u6848<\/strong>\u3057\u307e\u3059\u3002\u30de\u30fc\u30b1\u90e8\u9580\u304c\u6d3b\u7528\u5ea6\u30c7\u30fc\u30bf\u3092\u57fa\u306b\u30bb\u30b0\u30e1\u30f3\u30c8\u3001CS\u90e8\u9580\u304c\u500b\u5225\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u63d0\u6848\u3059\u308b\u306e\u304c\u57fa\u672c\u30d5\u30ed\u30fc\u3067\u3059\u3002<\/p>\n<h3>\u65bd\u7b563|\u9867\u5ba2\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u904b\u55b6<\/h3>\n<p>\u9867\u5ba2\u540c\u58eb\u304c\u4ea4\u6d41\u30fb\u5b66\u3073\u5408\u3046<strong>\u30e6\u30fc\u30b6\u30fc\u30b3\u30df\u30e5\u30cb\u30c6\u30a3<\/strong>\u3092\u904b\u55b6\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u306e\u81ea\u8d70\u3092\u652f\u63f4\u3057\u3001CS\u306e\u5de5\u6570\u3082\u524a\u6e1b\u3067\u304d\u307e\u3059\u3002\u30ed\u30a4\u30e4\u30eb\u9867\u5ba2\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u9ad8\u307e\u308a\u3001\u7d39\u4ecb\u30fb\u63a8\u85a6\u304c\u81ea\u7136\u767a\u751f\u3059\u308b\u52b9\u679c\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u65bd\u7b564|\u89e3\u7d04\u4e88\u5146\u306e\u691c\u77e5\u3068\u65e9\u671f\u4ecb\u5165<\/h3>\n<p>\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u3067\u89e3\u7d04\u30ea\u30b9\u30af\u3092\u691c\u77e5\u3057\u3001<strong>\u30de\u30fc\u30b1\u90e8\u9580\u306eMA\u9023\u643a\u3067\u30a2\u30e9\u30fc\u30c8\u30fb\u65bd\u7b56\u3092\u81ea\u52d5\u5b9f\u884c<\/strong>\u3057\u307e\u3059\u3002\u5229\u7528\u4f4e\u4e0b\u306e\u5146\u5019\u304c\u898b\u3048\u305f\u6bb5\u968e\u3067\u3001\u5148\u884c\u4e8b\u4f8b\u7d39\u4ecb\u30fb\u6d3b\u7528\u30a6\u30a7\u30d3\u30ca\u30fc\u62db\u5f85\u30fb\u500b\u5225\u30d5\u30a9\u30ed\u30fc\u306a\u3069\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/p>\n<h3>\u65bd\u7b565|\u9867\u5ba2\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0<\/h3>\n<p>\u6e80\u8db3\u5ea6\u306e\u9ad8\u3044\u65e2\u5b58\u9867\u5ba2\u304b\u3089<strong>\u7d39\u4ecb\u3092\u5f15\u304d\u51fa\u3059\u4ed5\u7d44\u307f<\/strong>\u3092\u8a2d\u8a08\u3057\u307e\u3059\u3002\u524d\u8ff0\u306eCSQL(Customer Success Qualified Lead)\u306f\u3001CS\u7d4c\u7531\u306e\u7cbe\u67fb\u6e08\u307f\u30ea\u30fc\u30c9\u3068\u3057\u3066\u9ad8\u3044\u53d7\u6ce8\u7387\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2>CSQL|\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u304c\u751f\u307f\u51fa\u3059\u30ea\u30fc\u30c9<\/h2>\n<p><strong>CSQL(Customer Success Qualified Lead)<\/strong>\u306f\u3001CS\u90e8\u9580\u306e\u6d3b\u52d5\u304b\u3089\u751f\u307e\u308c\u308b\u8cea\u306e\u9ad8\u3044\u30ea\u30fc\u30c9\u3067\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5f62\u3067\u767a\u751f\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u65e2\u5b58\u9867\u5ba2\u304b\u3089\u306e\u7d39\u4ecb<\/li>\n<li>CS\u30b5\u30dd\u30fc\u30c8\u3067\u30b5\u30fc\u30d3\u30b9\u4fa1\u5024\u3092\u611f\u3058\u305f\u62c5\u5f53\u8005\u306e\u8ee2\u8077\u5148\u3067\u306e\u5c0e\u5165\u691c\u8a0e<\/li>\n<li>\u65e2\u5b58\u9867\u5ba2\u306e\u95a2\u9023\u90e8\u9580\u30fb\u95a2\u9023\u4f1a\u793e\u3078\u306e\u6a2a\u5c55\u958b<\/li>\n<li>\u9867\u5ba2\u304c\u30a4\u30d9\u30f3\u30c8\u30fbSNS\u3067\u767a\u4fe1\u3057\u305f\u81ea\u793e\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u554f\u3044\u5408\u308f\u305b<\/li>\n<\/ul>\n<p>CSQL\u306f<strong>\u300c\u30de\u30fc\u30b1\u304c\u96c6\u3081\u305fMQL\u300d\u300c\u55b6\u696d\u304c\u7372\u5f97\u3057\u305fSGL\u300d\u3068\u4e26\u3076\u3001\u7b2c3\u306e\u30ea\u30fc\u30c9\u6e90\u6cc9<\/strong>\u3068\u3057\u30662026\u5e74\u306b\u6ce8\u76ee\u5ea6\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002BtoB\u30d5\u30a1\u30cd\u30eb\u5168\u4f53\u306e\u8a73\u7d30\u306f <a href=\"https:\/\/jinrai.co.jp\/?p=4683\">BtoB\u30d5\u30a1\u30cd\u30eb\u8a2d\u8a082026|MQL\/SQL\u6700\u65b0\u6307\u6a19\u3068\u904b\u7528<\/a> \u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2>\u4e3b\u8981\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u30c4\u30fc\u30eb<\/h2>\n<table class=\"jinrai-table\">\n<thead>\n<tr>\n<th>\u30c4\u30fc\u30eb<\/th>\n<th>\u7279\u5fb4<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Salesforce Customer 360<\/strong><\/td>\n<td>\u9867\u5ba2\u60c5\u5831\u306e\u5168\u793e\u7d71\u5408\u3001\u5404\u90e8\u9580\u9023\u643a\u306e\u57fa\u76e4<\/td>\n<\/tr>\n<tr>\n<td><strong>Gainsight<\/strong><\/td>\n<td>\u4e16\u754c\u6700\u5927\u624b\u306eCS\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u5411\u3051<\/td>\n<\/tr>\n<tr>\n<td><strong>Growwwing<\/strong><\/td>\n<td>\u56fd\u7523CS\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001Salesforce\u9023\u643a\u306b\u7279\u5316<\/td>\n<\/tr>\n<tr>\n<td><strong>pottos<\/strong><\/td>\n<td>BtoB\u7279\u5316CS\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u3001\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u30fb\u30bf\u30b9\u30af\u81ea\u52d5\u751f\u6210<\/td>\n<\/tr>\n<tr>\n<td><strong>HubSpot Service Hub<\/strong><\/td>\n<td>CRM\u4e00\u4f53\u578b\u3001\u4e2d\u5c0f\u301c\u4e2d\u5805\u5411\u3051<\/td>\n<\/tr>\n<tr>\n<td><strong>Totango<\/strong><\/td>\n<td>\u6d77\u5916\u767a\u3001\u9867\u5ba2\u4f53\u9a13\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u203b \u4e0a\u8a18\u306f\u696d\u754c\u3067\u4ee3\u8868\u7684\u306a\u4f8b\u3067\u3059\u3002\u6599\u91d1\u30fb\u6a5f\u80fd\u306f\u5404\u793e\u516c\u5f0f\u30b5\u30a4\u30c8\u3067\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u6210\u529f\u4e8b\u4f8b<\/h2>\n<h3>\u4e8b\u4f8b1|Sansan|\u89e3\u7d04\u73870.44%\u306e\u5b9f\u73fe<\/h3>\n<p>Sansan\u682a\u5f0f\u4f1a\u793e\u306f<strong>2012\u5e74\u306b\u65e5\u672c\u4f01\u696d\u521d\u306eCS\u90e8\u9580<\/strong>\u3092\u8a2d\u7f6e\u30023\u3064\u306e\u9078\u629e\u30d7\u30e9\u30f3\u3067\u9867\u5ba2\u304c\u5fc5\u8981\u306a\u652f\u63f4\u30ec\u30d9\u30eb\u3092\u9078\u3079\u308b\u4ed5\u7d44\u307f\u3092\u69cb\u7bc9\u3057\u3001\u30b5\u30fc\u30d3\u30b9\u5c0e\u5165\u652f\u63f4(\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0)\u3092\u5fb9\u5e95\u3002<strong>2023\u5e745\u6708\u6642\u70b9\u306e\u89e3\u7d04\u73870.44%<\/strong>\u3068\u3044\u3046\u3001SaaS\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u4e16\u754c\u7684\u306b\u3082\u6975\u3081\u3066\u4f4e\u3044\u6570\u5024\u3092\u7dad\u6301\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u4e8b\u4f8b2|Microsoft|\u5927\u898f\u6a21CS\u7d44\u7e54<\/h3>\n<p>Microsoft 365\u306e\u904b\u55b6\u3067\u306f\u3001CSAM(\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u30a2\u30ab\u30a6\u30f3\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc)\u304c\u9867\u5ba2\u306eDX\u3092\u63a8\u9032\u3057\u3001CSM(\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u30fc)\u304c\u5e74\u9593\u5951\u7d04\u306e\u72b6\u6cc1\u306b\u5fdc\u3058\u305f\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3002<strong>CSAM\u3060\u3051\u3067\u3082\u30b0\u30ed\u30fc\u30d0\u30eb\u30671,000\u540d\u898f\u6a21<\/strong>\u306e\u4f53\u5236\u3092\u64c1\u3059\u308b\u5927\u898f\u6a21CS\u7d44\u7e54\u3092\u904b\u55b6\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u4e8b\u4f8b3|Backlog|2018\u5e74\u306b\u5229\u7528\u8005100\u4e07\u4eba\u7a81\u7834<\/h3>\n<p>\u682a\u5f0f\u4f1a\u793e\u30cc\u30fc\u30e9\u30dc\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u7ba1\u7406\u30c4\u30fc\u30eb\u300cBacklog(\u30d0\u30c3\u30af\u30ed\u30b0)\u300d\u306f\u3001CS\u306e\u5fb9\u5e95\u306b\u3088\u308a2018\u5e748\u6708\u306b\u5229\u7528\u8005100\u4e07\u4eba\u3092\u8d85\u3048\u3001\u300c2019 SaaS Awards\u300d\u3092\u65e5\u672c\u767a\u306e\u30b5\u30fc\u30d3\u30b9\u3068\u3057\u3066\u53d7\u8cde\u3057\u307e\u3057\u305f\u3002<\/p>\n<h3>\u4e8b\u4f8b4|Salesforce|\u6708\u6b21\u89e3\u7d048%\u304b\u3089CS\u3078<\/h3>\n<p>Salesforce\u306f\u524d\u8ff0\u306e\u901a\u308a\u3001\u6708\u6b21\u89e3\u7d04\u73878%\u3068\u3044\u3046\u8ab2\u984c\u304b\u3089CS\u3092\u767a\u60f3\u30fb\u78ba\u7acb\u3002<strong>The Model\u306e\u8d77\u6e90\u4f01\u696d<\/strong>\u3068\u3057\u3066\u3001\u73fe\u5728\u3082CS\u904b\u7528\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u4e16\u754c\u306b\u767a\u4fe1\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u203b \u4e0a\u8a18\u306f\u696d\u754c\u8cc7\u6599\u30fb\u5404\u793e\u516c\u958b\u60c5\u5831\u306b\u57fa\u3065\u304f\u8a18\u8ff0\u3067\u3059\u3002\u5177\u4f53\u7684\u52b9\u679c\u306f\u5404\u793e\u74b0\u5883\u30fb\u5b9f\u884c\u7cbe\u5ea6\u306b\u3088\u308a\u5927\u304d\u304f\u5909\u52d5\u3057\u307e\u3059\u3002<\/p>\n<h2>CS\u00d7\u30de\u30fc\u30b1\u9023\u643a\u306e\u6bb5\u968e\u7684\u5c0e\u5165<\/h2>\n<table class=\"jinrai-table\">\n<thead>\n<tr>\n<th style=\"width:50px;text-align:center;\">Phase<\/th>\n<th>\u53d6\u308a\u7d44\u307f\u5185\u5bb9<\/th>\n<th>\u671f\u9593\u76ee\u5b89<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td class=\"num\">\u58f1<\/td>\n<td><strong>\u6226\u7565\u8a2d\u8a08<\/strong>:LTV\/CAC\u73fe\u72b6\u628a\u63e1\u3001\u89e3\u7d04\u7387\u76ee\u6a19\u3001CS\u7d44\u7e54\u8a2d\u8a08<\/td>\n<td>1\u301c2\u30f6\u6708<\/td>\n<\/tr>\n<tr>\n<td class=\"num\">\u5f10<\/td>\n<td><strong>3\u968e\u5c64\u30bb\u30b0\u30e1\u30f3\u30c8<\/strong>:\u30cf\u30a4\u30bf\u30c3\u30c1\/\u30ed\u30fc\u30bf\u30c3\u30c1\/\u30c6\u30c3\u30af\u30bf\u30c3\u30c1\u306e\u7dda\u5f15\u304d<\/td>\n<td>1\u30f6\u6708<\/td>\n<\/tr>\n<tr>\n<td class=\"num\">\u53c2<\/td>\n<td><strong>\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u6a19\u6e96\u5316<\/strong>:\u5951\u7d04\u5f8c30\u65e5\u9593\u306e\u652f\u63f4\u30d7\u30ed\u30bb\u30b9\u78ba\u7acb<\/td>\n<td>2\u301c3\u30f6\u6708<\/td>\n<\/tr>\n<tr>\n<td class=\"num\">\u8086<\/td>\n<td><strong>\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u69cb\u7bc9<\/strong>:\u5229\u7528\u30c7\u30fc\u30bf\u5206\u6790\u3001\u89e3\u7d04\u4e88\u5146\u691c\u77e5\u306e\u4ed5\u7d44\u307f<\/td>\n<td>2\u301c3\u30f6\u6708<\/td>\n<\/tr>\n<tr>\n<td class=\"num\">\u4f0d<\/td>\n<td><strong>\u30de\u30fc\u30b1\u9023\u643a\u904b\u7528<\/strong>:\u4e8b\u4f8b\u30b3\u30f3\u30c6\u30f3\u30c4\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u30fbCSQL<\/td>\n<td>\u7d99\u7d9a<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>CS\u00d7\u30de\u30fc\u30b1\u306e\u9023\u643a\u306fRevOps\u306e\u4e2d\u6838\u8981\u7d20\u3067\u3059\u3002\u7d44\u7e54\u5168\u4f53\u306e\u53ce\u76ca\u6700\u9069\u5316\u306b\u3064\u3044\u3066\u306f <a href=\"https:\/\/jinrai.co.jp\/?p=4681\">RevOps\u3068\u306f|\u30de\u30fc\u30b1\u00d7\u55b6\u696d\u00d7CS\u9023\u643a\u306e\u7d44\u7e54\u8a2d\u8a08<\/a> \u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u3067\u3088\u304f\u3042\u308b\u5931\u6557\u30d1\u30bf\u30fc\u30f3<\/h2>\n<h3>\u5931\u65571|\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u3068\u306e\u6df7\u540c<\/h3>\n<p>\u300cCS\u306f\u30b5\u30dd\u30fc\u30c8\u306e\u8a00\u3044\u63db\u3048\u300d\u3068\u6349\u3048\u308b\u3068\u672c\u8cea\u3092\u898b\u5931\u3044\u307e\u3059\u3002<strong>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u306f\u53d7\u52d5\u7684(\u554f\u3044\u5408\u308f\u305b\u5bfe\u5fdc)\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306f\u80fd\u52d5\u7684(\u9867\u5ba2\u6210\u529f\u652f\u63f4)<\/strong>\u3067\u3059\u3002\u4e21\u8005\u306f\u88dc\u5b8c\u95a2\u4fc2\u3067\u3059\u304c\u3001\u76ee\u7684\u30fbKPI\u30fb\u904b\u7528\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u5931\u65572|\u5168\u54e1\u30cf\u30a4\u30bf\u30c3\u30c1\u3067\u7834\u7dbb<\/h3>\n<p>\u3059\u3079\u3066\u306e\u9867\u5ba2\u3092\u30cf\u30a4\u30bf\u30c3\u30c1\u3067\u652f\u63f4\u3057\u3088\u3046\u3068\u3059\u308b\u3068\u3001\u30ea\u30bd\u30fc\u30b9\u304c\u7834\u7dbb\u3057\u307e\u3059\u3002<strong>LTV\u898b\u8fbc\u307f\u306b\u5fdc\u3058\u305f3\u968e\u5c64\u30bb\u30b0\u30e1\u30f3\u30c8<\/strong>\u3067\u30ea\u30bd\u30fc\u30b9\u914d\u5206\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n<h3>\u5931\u65573|\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u8efd\u8996<\/h3>\n<p>\u696d\u754c\u3067\u306f\u300c<strong>\u5951\u7d04\u5f8c30\u65e5\u306e\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u304c\u89e3\u7d04\u7387\u3092\u6c7a\u3081\u308b<\/strong>\u300d\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u53d7\u6ce8\u5f8c\u306e\u6700\u521d\u306e\u4f53\u9a13\u8a2d\u8a08\u304c\u624b\u8584\u3060\u3068\u3001\u5f8c\u304b\u3089\u633d\u56de\u3059\u308b\u306e\u306f\u56f0\u96e3\u3067\u3059\u3002<\/p>\n<h3>\u5931\u65574|\u30de\u30fc\u30b1\u3068\u306e\u9023\u643a\u4e0d\u8db3<\/h3>\n<p>CS\u304c\u5b64\u7acb\u3059\u308b\u3068\u3001\u4e8b\u4f8b\u30b3\u30f3\u30c6\u30f3\u30c4\u5316\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u6a5f\u4f1a\u30fbCSQL\u751f\u6210\u306a\u3069\u306e<strong>\u30de\u30fc\u30b1\u9023\u643a\u4fa1\u5024\u304c\u5931\u308f\u308c\u307e\u3059<\/strong>\u3002\u6700\u521d\u304b\u3089RevOps\u8996\u70b9\u3067\u9023\u643a\u8a2d\u8a08\u3059\u308b\u3053\u3068\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3>\u5931\u65575|\u30c7\u30fc\u30bf\u57fa\u76e4\u672a\u6574\u5099<\/h3>\n<p>\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u30fb\u89e3\u7d04\u4e88\u5146\u691c\u77e5\u306f\u3001\u9867\u5ba2\u5229\u7528\u30c7\u30fc\u30bf\u306e\u6574\u5099\u304c\u524d\u63d0\u3067\u3059\u3002<strong>CRM\u30fbMA\u30fb\u5229\u7528\u30ed\u30b0\u306e\u7d71\u5408\u57fa\u76e4<\/strong>\u304c\u306a\u3051\u308c\u3070\u3001CS\u306f\u5c5e\u4eba\u5316\u3057\u305f\u30b5\u30dd\u30fc\u30c8\u306b\u7559\u307e\u308a\u307e\u3059\u3002<\/p>\n<h2>2026\u5e74\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u6f6e\u6d41<\/h2>\n<h3>AI\/ML\u306b\u3088\u308b\u89e3\u7d04\u4e88\u5146\u306e\u9ad8\u5ea6\u5316<\/h3>\n<p>\u5f93\u6765\u306f\u4eba\u9593\u304c\u8a2d\u8a08\u3057\u305f\u30eb\u30fc\u30eb\u3067\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u3092\u7b97\u51fa\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u30012026\u5e74\u306f<strong>AI\/ML\u304c\u904e\u53bb\u89e3\u7d04\u30c7\u30fc\u30bf\u304b\u3089\u4e88\u5146\u30d1\u30bf\u30fc\u30f3\u3092\u5b66\u7fd2<\/strong>\u3059\u308b\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u666e\u53ca\u3057\u3066\u3044\u307e\u3059\u3002Gainsight\u30fbGrowwwing\u30fbpottos\u7b49\u306e\u4e3b\u8981\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304cAI\u6a5f\u80fd\u3092\u5f37\u5316\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u30bf\u30c3\u30c1\u306e\u53f0\u982d<\/h3>\n<p>\u30cf\u30a4\u30bf\u30c3\u30c1\/\u30ed\u30fc\u30bf\u30c3\u30c1\/\u30c6\u30c3\u30af\u30bf\u30c3\u30c1\u306b\u52a0\u3048\u3001<strong>\u300c\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u30bf\u30c3\u30c1\u300d<\/strong>\u304c\u65b0\u3057\u3044\u7b2c4\u306e\u968e\u5c64\u3068\u3057\u3066\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u9867\u5ba2\u540c\u58eb\u304c\u5b66\u3073\u5408\u3046\u5834\u3092\u904b\u55b6\u3059\u308b\u3053\u3068\u3067\u3001CS\u306e\u5de5\u6570\u3092\u5927\u5e45\u306b\u524a\u6e1b\u3057\u3064\u3064\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<h3>AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306b\u3088\u308bCS\u81ea\u52d5\u5316<\/h3>\n<p>AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u65e5\u5e38\u7684\u306aCS\u696d\u52d9(\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u6848\u5185\u30fbFAQ\u5bfe\u5fdc\u30fb\u5229\u7528\u4fc3\u9032\u30e1\u30fc\u30eb\u9001\u4fe1)\u3092\u81ea\u52d5\u5316\u3059\u308b\u52d5\u304d\u304c\u9032\u3093\u3067\u3044\u307e\u3059\u3002\u8a73\u7d30\u306f <a href=\"https:\/\/jinrai.co.jp\/?p=4663\">Claude\u91d1\u878d\u30a8\u30fc\u30b8\u30a7\u30f3\u30c810\u7a2e|\u6295\u8cc7\u9280\u884c\u30fb\u4fdd\u967a\u696d\u52d9\u3092\u81ea\u52d5\u5316<\/a> \u3082\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2>\u3088\u304f\u3042\u308b\u8cea\u554f(FAQ)<\/h2>\n<h3>Q1. \u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u3068\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u306e\u9055\u3044\u306f?<\/h3>\n<p>A. \u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u306f\u300c\u9867\u5ba2\u304b\u3089\u7591\u554f\u30fb\u4e0d\u6e80\u30fb\u30af\u30ec\u30fc\u30e0\u304c\u3042\u3063\u305f\u6642\u306b\u5bfe\u5fdc\u3059\u308b\u300d\u53d7\u52d5\u7684\u306a\u696d\u52d9\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306f\u300c\u9867\u5ba2\u306e\u6210\u529f\u3092\u80fd\u52d5\u7684\u306b\u652f\u63f4\u3059\u308b\u300d\u30d7\u30ed\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u696d\u52d9\u3067\u3059\u3002\u4e21\u8005\u306f\u88dc\u5b8c\u95a2\u4fc2\u306b\u3042\u308a\u3001CS\u306f\u30b5\u30dd\u30fc\u30c8\u3092\u542b\u3080\u3088\u308a\u5e83\u3044\u5f79\u5272\u3092\u62c5\u3044\u307e\u3059\u3002<\/p>\n<h3>Q2. CS\u306fSaaS\u4ee5\u5916\u3067\u3082\u6709\u52b9\u3067\u3059\u304b?<\/h3>\n<p>A. \u306f\u3044\u3001\u6709\u52b9\u3067\u3059\u3002CS\u306f2010\u5e74\u4ee3\u4ee5\u964dBtoB SaaS\u3067\u4e00\u822c\u5316\u3057\u307e\u3057\u305f\u304c\u3001\u73fe\u5728\u306fBtoC\u9818\u57df\u3084\u8cb7\u3044\u5207\u308a\u578b\u30d3\u30b8\u30cd\u30b9\u3067\u3082\u5c0e\u5165\u304c\u5e83\u304c\u3063\u3066\u3044\u307e\u3059\u3002\u9867\u5ba2\u306e\u7d99\u7d9a\u5229\u7528\u30fbLTV\u6700\u5927\u5316\u3092\u76ee\u6307\u3059\u696d\u614b\u3067\u3042\u308c\u3070\u3001\u696d\u7a2e\u3092\u554f\u308f\u305a\u52b9\u679c\u3092\u767a\u63ee\u3057\u307e\u3059\u3002<\/p>\n<h3>Q3. CS\u306eKPI\u306f\u4f55\u3092\u8a2d\u5b9a\u3059\u3079\u304d\u3067\u3059\u304b?<\/h3>\n<p>A. \u696d\u754c\u3067\u306f\u300c\u89e3\u7d04\u7387(Churn Rate)\u300d\u3092KPI\u3068\u3059\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u3002LTV\u6700\u5927\u5316\u306fKGI(\u76ee\u6a19)\u3001\u89e3\u7d04\u7387\u306fKPI(\u73fe\u5834\u3067\u89b3\u6e2c\u3059\u308b\u6307\u6a19)\u3068\u3044\u3046\u4f7f\u3044\u5206\u3051\u3067\u3059\u3002\u3053\u308c\u306b\u52a0\u3048\u3066\u3001\u6d3b\u7528\u5ea6\u30fbNPS\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u7387\u306a\u3069\u3082\u88dc\u5b8c\u6307\u6a19\u3068\u3057\u3066\u6d3b\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3>Q4. \u4e2d\u5c0f\u4f01\u696d\u3067\u3082CS\u3092\u5c0e\u5165\u3067\u304d\u307e\u3059\u304b?<\/h3>\n<p>A. \u306f\u3044\u3001\u898f\u6a21\u306b\u5fdc\u3058\u305f\u8a2d\u8a08\u3067\u5c0e\u5165\u53ef\u80fd\u3067\u3059\u3002\u6700\u521d\u306f\u5c02\u4efb\u3067\u306f\u306a\u304f\u55b6\u696d\u62c5\u5f53\u8005\u306e\u517c\u52d9\u304b\u3089\u59cb\u3081\u3001\u5f90\u3005\u306b\u5c02\u4efb\u4f53\u5236\u306b\u79fb\u884c\u3059\u308b\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u73fe\u5b9f\u7684\u3067\u3059\u30023\u968e\u5c64\u6226\u7565\u306e\u3046\u3061\u3001\u30c6\u30c3\u30af\u30bf\u30c3\u30c1\u4e2d\u5fc3\u306e\u81ea\u52d5\u5316\u904b\u7528\u306f\u3001\u5c11\u4eba\u6570\u3067\u3082\u52b9\u679c\u7684\u306b\u5c55\u958b\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>Q5. CS\u3068\u30de\u30fc\u30b1\u306f\u3069\u3046\u5f79\u5272\u5206\u62c5\u3059\u3079\u304d\u3067\u3059\u304b?<\/h3>\n<p>A. \u30de\u30fc\u30b1\u304c\u300c\u65b0\u898f\u7372\u5f97+\u65e2\u5b58\u6d3b\u7528\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u8a2d\u8a08\u300d\u3001CS\u304c\u300c\u500b\u5225\u9867\u5ba2\u3078\u306e\u4f34\u8d70\u300d\u3001\u4e21\u8005\u304c\u300c\u4e8b\u4f8b\u30b3\u30f3\u30c6\u30f3\u30c4\u5316\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u6a5f\u4f1a\u5275\u51fa\u30fb\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u904b\u55b6\u300d\u3067\u9023\u643a\u3001\u3068\u3044\u3046\u5206\u696d\u304c\u73fe\u5b9f\u7684\u3067\u3059\u3002RevOps\u8996\u70b9\u3067\u7d44\u7e54\u5168\u4f53\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3>Q6. \u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u306f\u3069\u3046\u8a2d\u8a08\u3059\u3079\u304d\u3067\u3059\u304b?<\/h3>\n<p>A. \u5951\u7d04\u5f8c30\u65e5\u9593\u3067\u300c\u4e3b\u8981\u6a5f\u80fd\u306e\u7fd2\u5f97\u300d\u300c\u521d\u671f\u6210\u679c\u306e\u5b9f\u611f\u300d\u300c\u5b9a\u7740\u306e\u78ba\u8a8d\u300d\u306e3\u6bb5\u968e\u3092\u8a2d\u8a08\u3059\u308b\u306e\u304c\u6a19\u6e96\u3067\u3059\u3002\u30cf\u30a4\u30bf\u30c3\u30c1\u9867\u5ba2\u306b\u306f\u5c02\u4efbCSM\u306b\u3088\u308b\u500b\u5225\u30ad\u30c3\u30af\u30aa\u30d5\u3001\u30ed\u30fc\u30bf\u30c3\u30c1\u30fb\u30c6\u30c3\u30af\u30bf\u30c3\u30c1\u9867\u5ba2\u306b\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u30fbFAQ\u30fb\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u3067\u306e\u30bb\u30eb\u30d5\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n<h3>Q7. \u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u306f\u3069\u3046\u8a2d\u8a08\u3059\u3079\u304d\u3067\u3059\u304b?<\/h3>\n<p>A. \u81ea\u793e\u30b5\u30fc\u30d3\u30b9\u306e\u300c\u4fa1\u5024\u4eab\u53d7\u30b7\u30b0\u30ca\u30eb\u300d\u30923\u301c5\u3064\u9078\u3073\u3001\u52a0\u91cd\u5e73\u5747\u3067\u30b9\u30b3\u30a2\u5316\u3059\u308b\u306e\u304c\u57fa\u672c\u3067\u3059\u3002Salesforce\u306e\u4f8b\u3067\u306f\u3001\u30ed\u30b0\u30a4\u30f3\u7387\u30fb\u30c7\u30fc\u30bf\u5909\u66f4\u7387\u30fb\u30ec\u30dd\u30fc\u30c8\u53c2\u7167\u6570\u30fb\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u8a2d\u5b9a\u6570\u3092\u6d3b\u7528\u3057\u3066\u3044\u307e\u3059\u3002\u81ea\u793e\u3067\u300c\u3053\u308c\u304c\u4e0b\u304c\u308b\u3068\u89e3\u7d04\u306b\u7e4b\u304c\u308b\u300d\u6307\u6a19\u3092\u7279\u5b9a\u3057\u3001\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u5316\u3059\u308b\u3053\u3068\u304c\u51fa\u767a\u70b9\u3067\u3059\u3002<\/p>\n<h3>Q8. CSQL\u3092\u5897\u3084\u3059\u306b\u306f\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u3067\u3059\u304b?<\/h3>\n<p>A. \u4e3b\u306a\u65bd\u7b56\u306f\u3001(1)\u65e2\u5b58\u9867\u5ba2\u306e\u7d39\u4ecb\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u4ed5\u7d44\u307f\u5316\u3001(2)\u9867\u5ba2\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u306e\u904b\u55b6\u306b\u3088\u308b\u6a2a\u5c55\u958b\u6a5f\u4f1a\u5275\u51fa\u3001(3)\u6210\u529f\u4e8b\u4f8b\u306e\u5171\u6709\u306b\u3088\u308b\u9867\u5ba2\u81ea\u8eab\u306e\u767a\u4fe1\u4fc3\u9032\u3001(4)\u9867\u5ba2\u306e\u95a2\u9023\u90e8\u9580\u30fb\u95a2\u9023\u4f1a\u793e\u3078\u306e\u5b9a\u671f\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3001\u3067\u3059\u3002CS\u62c5\u5f53\u8005\u304c\u9867\u5ba2\u3068\u5bc6\u306b\u63a5\u3059\u308b\u4e2d\u3067\u300c\u6b21\u306e\u691c\u8a0e\u6a5f\u4f1a\u300d\u3092\u767a\u898b\u3059\u308b\u6587\u5316\u304c\u524d\u63d0\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u00d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9023\u643a\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u6642\u4ee3\u306eBtoB\u3067\u6700\u91cd\u8981\u306e\u7d4c\u55b6\u8ab2\u984c\u3067\u3059\u3002\u672c\u8a18\u4e8b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<ol>\n<li><strong>CS\u306e\u672c\u8cea<\/strong>:\u9867\u5ba2\u6210\u529f\u3092\u80fd\u52d5\u7684\u306b\u652f\u63f4\u3001LTV\u6700\u5927\u5316\u304c\u76ee\u7684<\/li>\n<li><strong>\u6b74\u53f2\u7684\u80cc\u666f<\/strong>:Salesforce\u304c\u6708\u6b21\u89e3\u7d048%\u304b\u3089CS\u3092\u767a\u60f3\u3001Sansan\u304c\u65e5\u672c\u521d\u306eCS\u90e8\u9580<\/li>\n<li><strong>3\u968e\u5c64\u6226\u7565<\/strong>:\u30cf\u30a4\u30bf\u30c3\u30c1\u30fb\u30ed\u30fc\u30bf\u30c3\u30c1\u30fb\u30c6\u30c3\u30af\u30bf\u30c3\u30c1\u3067\u30ea\u30bd\u30fc\u30b9\u6700\u9069\u5316<\/li>\n<li><strong>LTV\u6307\u6a19<\/strong>:LTV = ARPA \u00d7 \u7d99\u7d9a\u671f\u9593\u3001Unit Economics 3\u301c5\u4ee5\u4e0a\u304c\u5065\u5168<\/li>\n<li><strong>\u30de\u30fc\u30b1\u9023\u643a5\u65bd\u7b56<\/strong>:\u4e8b\u4f8b\u767a\u4fe1\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u30fb\u89e3\u7d04\u4e88\u5146\u691c\u77e5\u30fbCSQL<\/li>\n<\/ol>\n<p>CS\u306f\u3082\u306f\u3084\u300c\u30b5\u30dd\u30fc\u30c8\u90e8\u9580\u306e\u8a00\u3044\u63db\u3048\u300d\u3067\u306f\u306a\u304f\u3001<strong>BtoB\u4f01\u696d\u306e\u53ce\u76ca\u57fa\u76e4\u3092\u652f\u3048\u308b\u7d4c\u55b6\u6a5f\u80fd<\/strong>\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3092\u8d77\u70b9\u306b\u3001\u81ea\u793e\u306eCS\u00d7\u30de\u30fc\u30b1\u9023\u643a\u3092\u9032\u3081\u308b\u3053\u3068\u3092\u63a8\u5968\u3057\u307e\u3059\u3002<\/p>\n<h2>BtoB\u30de\u30fc\u30b1\u30c8\u30ec\u30f3\u30c9\u30fb\u30af\u30e9\u30b9\u30bf\u30fc10\u672c\u5b8c\u7d50<\/h2>\n<p>\u672c\u8a18\u4e8b\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c8\u30ec\u30f3\u30c910\u8a18\u4e8b\u30af\u30e9\u30b9\u30bf\u30fc\u306e\u6700\u7d4210\u672c\u76ee\u3067\u3059\u3002\u5168\u30b7\u30ea\u30fc\u30ba\u306f\u4ee5\u4e0b\u3067\u5b8c\u7d50\u3057\u307e\u3059\u3002<\/p>\n<table class=\"jinrai-table\">\n<thead>\n<tr>\n<th>No.<\/th>\n<th>\u8a18\u4e8b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>BP1<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4673\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b02026|10\u5927\u30c8\u30ec\u30f3\u30c9\u5b8c\u5168\u30ac\u30a4\u30c9<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP2<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4675\">AEO\u5bfe\u7b56\u306e\u5b8c\u5168\u30ac\u30a4\u30c9|GEO\u30fbSEO\u3068\u306e\u9055\u3044\u3068\u5b9f\u8df5<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP3<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4677\">\u30c0\u30fc\u30af\u30d5\u30a1\u30cd\u30eb\u3068\u306f|\u53ef\u8996\u5316\u3067\u304d\u306a\u3044BtoB\u8cfc\u8cb7\u884c\u52d5\u306e\u6355\u6349<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP4<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4679\">ABM(\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9\u30c9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0)\u5b8c\u5168\u30ac\u30a4\u30c9<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP5<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4681\">RevOps\u3068\u306f|\u30de\u30fc\u30b1\u00d7\u55b6\u696d\u00d7CS\u9023\u643a\u306e\u7d44\u7e54\u8a2d\u8a08<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP6<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4683\">BtoB\u30d5\u30a1\u30cd\u30eb\u8a2d\u8a082026|MQL\/SQL\u6700\u65b0\u6307\u6a19\u3068\u904b\u7528<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP7<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4685\">\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u6d3b\u7528|Cookie\u5ec3\u6b62\u5f8c\u306eBtoB\u6226\u7565<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP8<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4687\">GA4\u00d7CRM\u9023\u643a|\u5546\u8ac7\u30c7\u30fc\u30bf\u3092\u5e83\u544a\u306b\u8fd4\u3059\u4ed5\u7d44\u307f<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP9<\/strong><\/td>\n<td><a href=\"https:\/\/jinrai.co.jp\/?p=4689\">\u30a6\u30a7\u30d3\u30ca\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5b8c\u5168\u30ac\u30a4\u30c9|\u5e38\u8a2d\u5316\u3068\u9023\u7d9a\u5316<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>BP10<\/strong><\/td>\n<td>\u672c\u8a18\u4e8b(\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u00d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0|LTV\u6700\u5927\u5316)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>\u95a2\u9023\u8a18\u4e8b<\/h2>\n<ul>\n<li><a href=\"https:\/\/jinrai.co.jp\/?p=4673\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b02026|10\u5927\u30c8\u30ec\u30f3\u30c9\u5b8c\u5168\u30ac\u30a4\u30c9<\/a><\/li>\n<li><a href=\"https:\/\/jinrai.co.jp\/?p=4681\">RevOps\u3068\u306f|\u30de\u30fc\u30b1\u00d7\u55b6\u696d\u00d7CS\u9023\u643a\u306e\u7d44\u7e54\u8a2d\u8a08<\/a><\/li>\n<li><a href=\"https:\/\/jinrai.co.jp\/?p=4683\">BtoB\u30d5\u30a1\u30cd\u30eb\u8a2d\u8a082026|MQL\/SQL\u6700\u65b0\u6307\u6a19\u3068\u904b\u7528<\/a><\/li>\n<li><a href=\"https:\/\/jinrai.co.jp\/?p=4685\">\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u6d3b\u7528|Cookie\u5ec3\u6b62\u5f8c\u306eBtoB\u6226\u7565<\/a><\/li>\n<li><a href=\"https:\/\/jinrai.co.jp\/?p=4687\">GA4\u00d7CRM\u9023\u643a|\u5546\u8ac7\u30c7\u30fc\u30bf\u3092\u5e83\u544a\u306b\u8fd4\u3059\u4ed5\u7d44\u307f<\/a><\/li>\n<li><a href=\"https:\/\/jinrai.co.jp\/?p=4663\">Claude\u91d1\u878d\u30a8\u30fc\u30b8\u30a7\u30f3\u30c810\u7a2e|\u6295\u8cc7\u9280\u884c\u30fb\u4fdd\u967a\u696d\u52d9\u3092\u81ea\u52d5\u5316<\/a><\/li>\n<li><a href=\"https:\/\/jinrai.co.jp\/?p=4655\">SNS\u904b\u7528\u00d7AI\u6d3b\u7528 \u5b8c\u5168\u30ac\u30a4\u30c9<\/a><\/li>\n<li><a href=\"https:\/\/jinrai.co.jp\/?cat=7\">Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ab\u30c6\u30b4\u30ea<\/a><\/li>\n<li><a href=\"https:\/\/jinrai.co.jp\/?cat=34\">Web\u96c6\u5ba2\u6226\u7565\u30ab\u30c6\u30b4\u30ea<\/a><\/li>\n<\/ul>\n<div class=\"cta-closing-3step\" style=\"background:#F6F1EA;padding:32px 24px;margin:40px 0 0;border-radius:8px;border:1px solid #C49A6C;\">\n<p style=\"font-family:'Shippori Mincho','Noto Serif JP',serif;font-size:1.3em;color:#1A1A1A;margin:0 0 8px;text-align:center;font-weight:600;\">\u6b21\u306e\u4e00\u6b69\u3092\u30013\u3064\u304b\u3089\u9078\u3079\u307e\u3059<\/p>\n<p style=\"margin:0 0 24px;font-size:0.92em;line-height:1.75;text-align:center;color:#5A5550;\">\u8a18\u4e8b\u3092\u8aad\u3080\u3060\u3051\u3067\u7d42\u308f\u3089\u305b\u306a\u3044\u3002\u4ec1\u983c\u306f\u3001\u8a3a\u65ad\u30fb\u8cc7\u6599\u30fb\u500b\u5225\u76f8\u8ac7\u306e3\u6bb5\u968e\u3067\u3001\u3042\u306a\u305f\u306e\u73fe\u5728\u5730\u306b\u5408\u308f\u305b\u305f\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u3054\u7528\u610f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:16px;margin:0;\">\n<div style=\"background:#FFFFFF;border:1px solid #E5DDC9;border-radius:6px;padding:20px 18px;display:flex;flex-direction:column;\">\n<p style=\"margin:0 0 6px;font-size:0.78em;color:#9A7C2E;font-weight:600;letter-spacing:0.1em;\">STEP 1 \u30fb \u307e\u305a\u306f\u7121\u6599\u3067\u8a3a\u65ad<\/p>\n<p style=\"margin:0 0 10px;font-size:1.02em;font-weight:600;color:#1A1A1A;line-height:1.4;\">AI\u691c\u7d22\u30bb\u30eb\u30d5\u8a3a\u65ad\u30ef\u30fc\u30af\u30b7\u30fc\u30c8<\/p>\n<p style=\"margin:0 0 16px;font-size:0.85em;line-height:1.6;color:#5A5550;flex-grow:1;\">\u81ea\u793e\u306eAI\u691c\u7d22\u5bfe\u5fdc\u5ea6\u309210\u5206\u3067\u8a3a\u65ad\u3002ChatGPT\u30fbClaude\u30fbPerplexity\u3067\u5f15\u7528\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u30c1\u30a7\u30c3\u30af\u3002<\/p>\n<p style=\"margin:0;text-align:center;\"><a href=\"https:\/\/jinrai.co.jp\/download-ai-search-diagnosis\/\" style=\"display:inline-block;width:100%;box-sizing:border-box;background:#F6F1EA;color:#1A1A1A;padding:10px 16px;text-decoration:none;font-weight:600;border-radius:4px;border:1px solid #C49A6C;font-size:0.9em;\">\u7121\u6599\u3067\u8a3a\u65ad\u3059\u308b \u2192<\/a><\/p>\n<\/div>\n<div style=\"background:#FFFFFF;border:1px solid #E5DDC9;border-radius:6px;padding:20px 18px;display:flex;flex-direction:column;\">\n<p style=\"margin:0 0 6px;font-size:0.78em;color:#9A7C2E;font-weight:600;letter-spacing:0.1em;\">STEP 2 \u30fb \u8cc7\u6599\u3067\u6df1\u304f\u7406\u89e3<\/p>\n<p style=\"margin:0 0 10px;font-size:1.02em;font-weight:600;color:#1A1A1A;line-height:1.4;\">GEO\u5bfe\u7b56\u30bb\u30eb\u30d5\u30c1\u30a7\u30c3\u30af30\u9805\u76ee<\/p>\n<p style=\"margin:0 0 16px;font-size:0.85em;line-height:1.6;color:#5A5550;flex-grow:1;\">AI\u691c\u7d22\u6642\u4ee3\u306b\u5fc5\u9808\u306e30\u306e\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u3092\u7db2\u7f85\u3057\u305fPDF\u3092\u7121\u6599\u914d\u5e03\u3002\u3059\u3050\u5b9f\u52d9\u3067\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<p style=\"margin:0;text-align:center;\"><a href=\"https:\/\/jinrai.co.jp\/download-geo-checklist\/\" style=\"display:inline-block;width:100%;box-sizing:border-box;background:#C49A6C;color:#1A1A1A;padding:10px 16px;text-decoration:none;font-weight:600;border-radius:4px;font-size:0.9em;\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 \u2192<\/a><\/p>\n<\/div>\n<div style=\"background:#1A1A1A;border:1px solid #1A1A1A;border-radius:6px;padding:20px 18px;display:flex;flex-direction:column;\">\n<p style=\"margin:0 0 6px;font-size:0.78em;color:#C49A6C;font-weight:600;letter-spacing:0.1em;\">STEP 3 \u30fb \u500b\u5225\u306b\u76f8\u8ac7<\/p>\n<p style=\"margin:0 0 10px;font-size:1.02em;font-weight:600;color:#F6F1EA;line-height:1.4;\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565 \u7121\u6599\u76f8\u8ac7<\/p>\n<p style=\"margin:0 0 16px;font-size:0.85em;line-height:1.6;color:#D4C8B4;flex-grow:1;\">AEO\/GEO\u30fbABM\u30fbRevOps\u30fb\u30d5\u30a1\u30cd\u30eb\u8a2d\u8a08\u306a\u3069\u3001\u81ea\u793e\u306e\u8ab2\u984c\u306b\u5408\u308f\u305b\u305f\u500b\u5225\u30a2\u30c9\u30d0\u30a4\u30b9\u309230\u5206\u3067\u3002<\/p>\n<p style=\"margin:0;text-align:center;\"><a href=\"https:\/\/jinrai.co.jp\/contact\/\" style=\"display:inline-block;width:100%;box-sizing:border-box;background:#C49A6C;color:#1A1A1A;padding:10px 16px;text-decoration:none;font-weight:700;border-radius:4px;font-size:0.9em;\">\u500b\u5225\u306b\u76f8\u8ac7\u3059\u308b \u2192<\/a><\/p>\n<\/div>\n<\/div>\n<p style=\"margin:20px 0 0;font-size:0.78em;color:#7A7570;text-align:center;line-height:1.6;\">\u682a\u5f0f\u4f1a\u793e\u4ec1\u983c \u2014 BtoB\u4f01\u696d\u306eWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fbAI\u6d3b\u7528\u3092\u4e00\u8cab\u652f\u63f4\u3002AI\u691c\u7d22\u6700\u9069\u5316\u30b5\u30fc\u30d3\u30b9\u300cGEO Hack\u300d\u904b\u55b6\u3002<\/p>\n<\/div>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [\n    {\"@type\": \"Question\", \"name\": 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{\"@type\": \"Answer\", \"text\": \"\u306f\u3044\u3001\u6709\u52b9\u3067\u3059\u3002CS\u306f2010\u5e74\u4ee3\u4ee5\u964dBtoB SaaS\u3067\u4e00\u822c\u5316\u3057\u307e\u3057\u305f\u304c\u3001\u73fe\u5728\u306fBtoC\u9818\u57df\u3084\u8cb7\u3044\u5207\u308a\u578b\u30d3\u30b8\u30cd\u30b9\u3067\u3082\u5c0e\u5165\u304c\u5e83\u304c\u3063\u3066\u3044\u307e\u3059\u3002\u9867\u5ba2\u306e\u7d99\u7d9a\u5229\u7528\u30fbLTV\u6700\u5927\u5316\u3092\u76ee\u6307\u3059\u696d\u614b\u3067\u3042\u308c\u3070\u3001\u696d\u7a2e\u3092\u554f\u308f\u305a\u52b9\u679c\u3092\u767a\u63ee\u3057\u307e\u3059\u3002\"}},\n    {\"@type\": \"Question\", \"name\": \"CS\u306eKPI\u306f\u4f55\u3092\u8a2d\u5b9a\u3059\u3079\u304d\u3067\u3059\u304b?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"\u696d\u754c\u3067\u306f\u89e3\u7d04\u7387(Churn Rate)\u3092KPI\u3068\u3059\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u3002LTV\u6700\u5927\u5316\u306fKGI(\u76ee\u6a19)\u3001\u89e3\u7d04\u7387\u306fKPI(\u73fe\u5834\u3067\u89b3\u6e2c\u3059\u308b\u6307\u6a19)\u3068\u3044\u3046\u4f7f\u3044\u5206\u3051\u3067\u3059\u3002\u3053\u308c\u306b\u52a0\u3048\u3066\u3001\u6d3b\u7528\u5ea6\u30fbNPS\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u7387\u306a\u3069\u3082\u88dc\u5b8c\u6307\u6a19\u3068\u3057\u3066\u6d3b\u7528\u3055\u308c\u307e\u3059\u3002\"}},\n    {\"@type\": \"Question\", \"name\": \"\u4e2d\u5c0f\u4f01\u696d\u3067\u3082CS\u3092\u5c0e\u5165\u3067\u304d\u307e\u3059\u304b?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": 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\"\u30de\u30fc\u30b1\u304c\u65b0\u898f\u7372\u5f97+\u65e2\u5b58\u6d3b\u7528\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u8a2d\u8a08\u3001CS\u304c\u500b\u5225\u9867\u5ba2\u3078\u306e\u4f34\u8d70\u3001\u4e21\u8005\u304c\u4e8b\u4f8b\u30b3\u30f3\u30c6\u30f3\u30c4\u5316\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u6a5f\u4f1a\u5275\u51fa\u30fb\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u904b\u55b6\u3067\u9023\u643a\u3001\u3068\u3044\u3046\u5206\u696d\u304c\u73fe\u5b9f\u7684\u3067\u3059\u3002RevOps\u8996\u70b9\u3067\u7d44\u7e54\u5168\u4f53\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002\"}},\n    {\"@type\": \"Question\", \"name\": \"\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u306f\u3069\u3046\u8a2d\u8a08\u3059\u3079\u304d\u3067\u3059\u304b?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": 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